Share If you are in the process of starting a new business you will want to get your business off...
Share Televisions which use the internet to broadcast programmes through the OTT platforms & apps are called Connected TV (CTV)....
Share Programmatic is now responsible for more than 42 percent of advertising spending in India and is expected to rise...
Share Programmatic is now responsible for more than 42 percent of advertising spending in India and is expected to rise...
Share According to research by eMarketer, advertisers are accelerating investments in programmatic advertising. The agency believes they collectively spent more...
Share In the ever-changing landscape of advertising, new platforms are constantly emerging. One such platform is connected TV. This technology...
Share The television has been a staple in Indian households for decades, and it’s still going strong. In fact, the...
Share Over the top (OTT) is a term used to refer to content providers that distribute streaming media as standalone...
ShareThe Indian Premier League is regarded as the most-watched cricket tournament in the world. Given its humongous and high-quality reach,...