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How does Advertising on Connected TV work

Share In the ever-changing landscape of advertising, new platforms are constantly emerging....

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A complete guide for Connected TV advertising for SMEs

Share The television has been a staple in Indian households for decades,...

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Importance of TG in Media Planning

Share Target Group in advertising is an indispensable strategy that breaks a...

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Indigo Airlines Advertising in India

Indigo – Advertising on Indigo Airlines: IndiGo is One of the fastest-growing low-cost...

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Best formats for outdoor advertising

Share Outdoor advertising: Every day people notice nearly a hundred advertisements for...

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Evaluation factors for a Print Media Plan

Share Like electronic and digital media, print plays a crucial role in...

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Why brands prefer Airport Advertising in India

Share Airport advertising india is the next big trend in advertising in India....

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Evaluation factors for TV Media Planning in India

Share Television is the most dominant and influential of any ad format...

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OTT Advertising in India: Paradise of Internet Advertising

Share Over the top (OTT) is a term used to refer to...

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